Jennifer Dublino (bio)

Expert in using the senses in marketing to increase sales

Contact: Mailing Address: 22267 Solitude Dr, Boca Raton, Florida, United States of America 33428 Phone: E-mail: findCE GPA: This speaker is not yet rated. Click here to view a sample report card Click here to rate Jennifer Dublino Jennifer, a quick note to say thanks for speaking at the conference last week. Loved the presentation. It was really thought-provoking and on-trend, plus it seemed as though it resonated well with the conference attendees. Hopefully we can get you back on docket down the line. Sam Wilson, Associate Publisher BrandPackaging Network More Reviews

Biography:

Jennifer Dublino is a lifelong strategic marketer and a world-known expert on scent and sensory marketing. For over four years, she was at the epicenter of the scent marketing industry, as head of the Scent Marketing Institute, the global scent marketing industry group, as well as ScentWorld, the global educational event for the industry and marketers interested in increasing revenue by tapping into the power of the senses. Now she is the president of Thinksensory, a sensory marketing consultant practice, where she guides clients into successful implementation of sensory strategies. She is fascinated by and passionate about using the power of the senses to create memorable positive customer experiences that result in increased revenues, stronger brand equity and improved customer loyalty.
She has been interviewed and quoted as an expert in a variety of media, including AdWeek, Advertising Age, the American Marketing Association’s Marketing News Exclusives, Wall Street Journal, LA Times, New York Times, Chicago Tribune, Miami Herald, Cleveland Plain Dealer, Charlotte Observer, Reuters, Bloomberg Businessweek, Forbes, Canadian Lodging News, Neuromarketing blog, Cosmetic World, Beauty Fashion, Ocean Drive, First Business syndicated business TV show, Ignite Magazine, Quartz, Nikkei Research Institute (published in Japan), Fashionograph (published in Russia), South China Morning Post (published in China), among others.
She has provided her expertise as a speaker on the topic of scent and sensory marketing at a private event for Marriott International brand executives and leaders, Packaging That Sells, a packaging design conference produced by Brand Packaging magazine, Mind Control at Retail, a seminar at the annual meeting of the Consumer Healthcare Products Association, and Hispanicize, a conference focusing on marketing to Hispanics in the US.